Latest Blog Posts
Studiu: Produsele promoționale, cel mai eficient motor de promovareNovember 3, 2017
Conform unui studiu realizat de Promotional Products Association International (PPAI), produsele promoționale sunt percepute de consumatori ca fiind cel mai eficient motor de publicitate. Acestea nu....
Studiu: Decizia de cumpărare, influențată semnificativ de convingerile politice ale branduluiOctober 20, 2017
Mai mult de jumătate dintre consumatori ar cumpăra sau ar evita un brand în funcție de poziția politică a acestuia. Alți 65% spun că nu vor....
Regulamentul privind protecția datelor personale – sfaturi pentru companiiOctober 13, 2017
În contextul creșterii accelerate a tehnologiilor de colectare a datelor, este esențial să înțelegem cum sunt definite datele personale în noile norme GDPR, care vor intra....
“It’s time to say thank you for what one observer has commented ‘The best international event I have seen since i’ve been working in the company ‘. On behalf of the GE company we just say that without your input, professionalism and dedication to the project, we wouldn’t have received the plaudits that we did! You made us look great!”
− Cristian Colteanu, Regional Executive for Romania, Bulgaria and the Republic of Moldova General Electric
“The commitment, engagement and quality of work the the Perceptum demonstrated has been outstanding and their actions made an immediate impact on our sales results. The programs implemented were complex programs where her analyses and inputs help us to do the difference between our products and other competitors. With fresh and out of the box ideas based on their various backgrounds, they integrated our business objectives into a customized marketing & communication strategy. We will continue work with them because it’s the kind of company that is taking our business to a different level”
− Alin Stirbu, Deputy Branch Manager Exxon Mobil Exploration and Development Romania
“I can definitely say that I’d recommend PERCEPTUM to anyone. The team was critical to us dissecting the consumer insights to be able to develop a new communication channel that will allow us to grow beyond our current space. Additionally, the teams knowledge of business models and communications was extremely valuable in our development of a communications strategy and pipeline. Overall, I really enjoyed working with PERCEPTUM …they helped us create great value for consumers.”
− Laurentiu Badara – Corporate Communication Director Siemens